One of the largest banks in Poland may change its name? The institution "has an identity crisis"

During a press conference, Stypułkowski discussed the potential rebranding of Bank Pekao, suggesting that a decision should be made by 2029. He acknowledged the bank's identity crisis and indicated a high likelihood of a brand change. The name 'Polbank' has been considered, but he clarified that it was a precautionary measure. Pekao aims to establish a new identity through a professional evaluation process. Founded in 1929, Pekao is a major financial institution in Central and Eastern Europe, with significant market presence and a notable decline in profits in 2026 due to higher taxes.