Jeff Koons, the most sought-after living artist: "I am associated with very valuable things, but I never think about the price"

Jeff Koons, a prominent American artist, is known for transforming kitsch into high-value art, with record-breaking prices for his works. He reflects on his artistic journey, particularly his iconic dog sculptures, which symbolize deeper human connections. Recently, he collaborated with Hublot to create a limited edition of watches that blend classic design with vibrant colors. Koons emphasizes the importance of material exploration and the conceptual value of art over monetary worth. He believes in pursuing genuine interests to achieve universal language in art, while his latest project showcases his commitment to craftsmanship and respect for humanity.