"One might think it's AI": when the fear of suspicion changes our way of writing

Chloé, a marketing professional, feels undermined after a comment about using AI for her newsletters. She acknowledges using AI for proofreading but insists it doesn't replace her writing. The rise of generative AI has led to suspicion regarding text authenticity, prompting some to alter their writing styles to avoid being labeled as AI-generated. Hugo, a communication officer, intentionally includes mistakes in his emails to appear more human and avoid suspicion of using AI tools like ChatGPT.