Pirelli Calendar in India for the first time, breaking away from stereotypes

The 2027 Pirelli Calendar showcases India for the first time, featuring vibrant imagery from Old Delhi to Rajasthan. Photographers S›lve Sundsb› and Avani Rai, the latter being the daughter of renowned photographer Raghu Rai, contributed to this edition. Following Raghu Rai's passing, the calendar's concept was adjusted to highlight India prominently. Additionally, Pirelli has partnered with Indian firm BKT to manufacture 800,000 premium tires by 2030, reflecting economic ties.