Poland attractive for tourists. Their numbers will increase, coming from Europe, Korea, and India.
The European tourism market is expected to grow significantly by 2036, driven by international travel and emerging markets. Demand for accommodation will rise by 32%, with international arrivals increasing by 42%. Poland will remain reliant on neighboring markets while also attracting visitors from countries like South Korea and India. Emerging European markets will see a 52% increase in arrivals, with notable growth from Georgia and Moldova. The report highlights the potential for budget hotels as international travel becomes more accessible, with tourist spending projected to exceed €1.3 trillion by 2036.