Filip Wyszyński: Freedom of contracts in the service of politics

A few years ago, a German car executive expressed confidence in Western customers prioritizing emotions and brand reputation over technical specifications. However, German automakers are now losing market share to Chinese competitors, even in their home market. Price competitiveness has become crucial, although emotional and ideological factors still influence consumer choices, as evidenced by Tesla's relative unpopularity in Germany and the request for Elon Musk to fill a contract gap left by BMW.