After three decades, the main sponsor may withdraw from the hockey World Cup if the Russians return.

Skoda is reconsidering its sponsorship of the men's ice hockey world championship in Germany if the Russian team participates. The CAS ordered the IIHF to reinstate Russia, affecting five championships. Skoda disagrees with this decision, citing ongoing aggression from Russia. Other sponsors, like AJ Products and Nokian Tyres, have withdrawn support due to Russia's potential participation. Several Nordic countries announced they would not compete against reinstated Russian teams. The IIHF is facing challenges regarding visa issues for the Russian team, complicating the implementation of the CAS ruling. The IIHF continues to analyze the situation and prioritize safety and integrity for all participants.