Today La Séptima is born: the old man, the boss, and the pretty girls

Chicas Guapas TV dominates the author's television, showcasing attractive women with a Latin flair. A new channel, La Séptima, aims to fill a progressive gap in programming, featuring a mix of familiar faces and a predominantly female lineup. However, the channel's presentation raises questions about its feminist claims, as it appears to reinforce traditional beauty standards. To access La Séptima, viewers must navigate their remotes, a challenge for older generations. Unlike La Sexta, which launched with the World Cup, La Séptima lacks a major event to draw viewers but hopes to establish itself as a go-to channel.