A EU proposal could hinder video game loot boxes and pay-to-win schemes

The European Commission proposed new legislation to combat gambling-like practices in video games, including loot boxes and pay-to-win mechanics. This initiative aims to enhance consumer protection online, ensuring that EU residents receive the same safeguards as offline. The proposed law would ban manipulative marketing tactics and require clearer disclosures for in-game purchases. It also seeks to restrict minors from using virtual currencies and participating in gambling-like behaviors. However, gaming industry lobby groups argue that the legislation could harm the EU gaming market and limit choices for millions of players. The proposal is subject to negotiations among EU decision-making bodies.